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SmartMoney comes to you straight from the editors of the Wall Street Journal, the best financial reporters in the business. Every issue brings you the information you need to know to deal with markets and protecting your wealth. Turn to SmartMoney for no-nonsense advice you can put into action.
Who Reads SmartMoney?
SmartMoney is a magazine for professional and managerial people who, while affluent and sophisticated, are overworked and overwhelmed. SmartMoney provides all the answers to the tough questions of those seeking clarity in today's confused economy, setting a new standard in personal finance publishing and redefining upscale journalism.
What You Can Expect in Each Issue: Within the pages of SmartMoney, you will find the most diverse editorial mix, focusing on all the topics that readers need to know about: Personal Finance, Lifestyle, Business, Technology, and Travel, among other things.
- Personal Finance: Each month, SmartMoney gives its readers an inside look on what is happening in the market, advice on what stocks are hot and which are not, and countless amounts of other personal investing information.
- CEO Interviews: SmartMoney delivers informative and relevant CEO Interviews each month – targeting companies and CEOs that have really made it big. Reports sit down with CEOs and get their story, how they got to where they are today and what their next move with the company may be.
- Lifestyle: From retirement to saving for college, SmartMoney delivers information on a broad range of lifestyle topics that affect the readers’ day-to-day lives.
- Technology: SmartMoney reporters test the ins and outs of the newest technologies and let readers know what is really worth the money, helping readers to spend wisely.
- Feature Articles: Every issue brings you the information you need to know to deal with markets and protecting your wealth. Monthly feature articles include columns on: Common Sense, The New Retirement, Stocks, Unconventional Wisdom, the Tough Customer, Special Investments and Smart Spending tips.
SmartMoney strikes a good balance between investment advice/coverage and information/articles that deal with the other aspects of your financial life. Among the features in every month:
- Ten Things: a "watch out" list of 10 things that you should know about the different professionals you interact with (your dentist, your accountant, a real estate broker, etc.). Always an eye-opener.
- Stock Screen: Paul Sturm is a knowledgeable, value-oriented journalist who puts together a list each month of 8-10 stocks that make it through a rigid screen of several characteristics. Each month, he features a different screen and he uses a good mix of quantitative characteristics and common sense to generate the list.
- Feature articles that profile common people and the serious personal finance problems they have endured (e.g., collecting on insurance, fighting the IRS, traveling overseas).
SmartMoney is frequently compared to Money magazine, but Money is often more narrowly focused on investing and it sometimes dumbs down its articles. BusinessWeek, Forbes and Fortune all have their place, none provides the depth and common sense focus of SmartMoney when it comes to personal finance. Get a subscription now - it's definitely worth it!
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